Southern Cross Promotions

VISION

A BRIDGE BETWEEN AUSTRALIA AND JAPAN

We aim to share the beauty of Japan with the Australian market to create abundant futures for both countries. By providing the necessary services for your company to promote and expand your business on Australian grounds, we are the bridge connecting Australia and Japan.

BRAND

SOUTHERN CROSS PROMOTIONS

Your needs always come first -- we pride ourselves in providing vital services and connections essential to suit the needs of your business. With a solid network to local media, we will fully support your public relations and marketing demands to promote and develop your business.

MEDIA

OUR OWN MEDIA: G’DAY JAPAN!

We're passionate about supporting exchanges with Japan not only through travel, but also by welcoming Japanese culture into every aspect of our lives, which is what G'Day Japan! is all about. Keep in touch by visiting our G’Day Japan! Website, Facebook and Instagram pages.

SERVICES

MARKETING AND PROMOTION

A robust network always matters. From connections with the Australian media to the travel industry to a broad base of customers, we pride ourselves in fully supporting you to expand your business in the Australian market. By working with you through each step of the way, we will create the most efficient system to deliver your business to the market with you, and that is our promise.

PHILOSOPHY

We have been sharing the beauty of Japan with Australians through our Japanese travel information website, G’Day Japan!, as well as local media and events since our conception in 2005. Since then, we have been creating strong connections between Japan and Australia, being the bridge between both countries.

SERVICES

Virtual Business Meeting Arrangement Service with Australian Travel Industry Professionals

We will provide one-on-one virtual business relationship building opportunities with Australian travel experts to educate better understanding of the regions, make new connections and strengthen existing relationships with the aim of achieving new tourism product development as well as expanding your sales channels.

Media Strategy

We will strategise and coordinate promotion of your business by increasing advertising and exposure to the Australian media through travel magazines, newspapers and online media.

Influencer Strategy

Bloggers and social media influencers have a great reach to Australians. By utilising them in your strategy we can create a relatable way to share your information or product.

Events

Events are a great way to directly connect with your target audience as well as establishing more meaningful connections. We will assist with coordinating every element of operating the event.

Local Market Research / Inspection Tour Coordination

We will assist you with developing your marketing strategy by researching market trends in Australia and coordinating product development and distribution strategies.

Media Coverage Coordination

We will assist you with the production of travel guide books and the steps leading to it, including the selection of information, arrangement of materials, writing and photography.

Online Marketing

From business analytics to creating a custom webpage, utilising social media and advertisement, you can count on us to support you with all things online. We also host online giveaways which has proven to be a powerful promotional tool on our website.

Website Creation and Development

With experience in building small-scale to large-scale websites, creating specialised applications and multilingual pages, as well as designing customer experience (UX), art direction, backend system development and support, we are your one-stop shop for web design.

Translation Services

We provide Japanese-English and English-Japanese translation services for all marketing materials including collaterals, contracts and websites.

Operating Online Ads

We will select distinct keywords to be used for online advertisement on sites such as Google AdWords and Facebook Ads. We will also assist you in creating the website as well as banner ads, providing you with a full online promotion service.